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Be a Special Exhibitor

The King William Fair, a major Fiesta® San Antonio event since 1968, draws approximately 40,000 attendees. Our Special Exhibitors are selected to enhance the quality of our Fairgoers' experience. They are an important addition to our five major components of this event. The Fair includes Art & Craft exhibitors, Food Vendors, Beverage Stations, a 2-mile Parade route, 5 stages of entertainment and the Kids Kingdom, which combine to create a truly unique family event. Proceeds from the King William Fair support fine art instructional programs in neighborhood schools, fund college scholarships for local students, and create revitalization and preservation efforts in the King William Historic District.

Special Exhibitors are chosen for their ability to enhance the experience of the Fairgoer, the uniqueness of their activation, and community involvement. Special Exhibitors include sponsors, non-profit corporations, community organizations, and speciality services that do not fit into our other major categories.

Please review the following documents and information below before submitting your application:

2022 Special Exhibitor Policies & Procedures

2022 Special Exhibitor Waiver

Important Dates & Deadlines

  • January 21, 2022 – Deadline for Applications
  • February 4, 2022 – Notification of Acceptance
  • February 18, 2022 – Proof of Insurance Due
  • February 25, 2022 – Contract & Invoices Emailed
  • March 4, 2022 – Deadline for Payment
  • March 11, 2022 – Deadline for Cancellation & Full Refund
  • March 25, 2022 – Exhibitor Packets Ready

Fees & Required Documents

Fees are negotiated on a case-by-case basis.

King William Association
122 Madison Street
San Antonio, TX 78204

Fiesta San Antonio Commission, Inc. and Fiesta Commission Charitable Corporation
110 Broadway, Suite 350
San Antonio, TX 78205

The King William Fair is a non-smoking event. Smoking is prohibited in all public areas within the Fair Zone.
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